PBS

Most kids today are eating too many foods that are high in fat, sugar and sodium, and not enough foods that are nutrient rich. Fruits and veggies provide more of the nutrients their bodies need to grow and stay healthy.

PFK and PBS KIDS® have teamed up to educate parents and families on the healthy benefits of eating fresh fruits and vegetables. The PFK and PBS KIDS® partnership is a strategic alliance that benefits retailers and sponsors alike with an interactive educational program that provides communities around the country with the tools they need to live long, healthy lives.

PBS® - PBS KIDS is committed to making a positive impact on the lives of children through curriculum-based entertainment. With a 360-degree approach towards learning and reaching children, PBS KIDS leverages the full spectrum of media and technology advancements as well as community to build knowledge, critical thinking, imagination and curiosity. By involving parents, teachers and caregivers as learning partners, PBS KIDS helps to empower children for success in school and in life. With additional PBS resources to complement its programming, including PBS KIDS online, PBS KIDS GO! online, PBS Parents, PBS Teachers, PBS Ready To Learn services and literacy events across the country, PBS is providing the tools necessary for positive child development.

PBS is a nonprofit media enterprise owned and operated by the nation's 355 public television stations, serving nearly 73 million people each week and reaching 99% of American homes.